RSA^® Adaptive Authentication

< What it does >

Fraud is everywhere in the digital world. So are we.

RSA Adaptive Authentication is an advanced, omnichannel fraud detection hub that provides risk-based, multi-factor user authentication for organizations seeking to protect against fraud across multiple digital channels. Powerful machine learning and fine-grained policy controls work together to deliver a frictionless user experience with fraud detection rates as high as 95%.

Get the details: Read the data sheet

Learn even more: Read the solution brief

Fraud prevention across digital channels

Detect and mitigate fraud across the channels where organizations operate today: web, mobile, ATMs, call centers, IVR systems and more.

High fraud detection, low intervention

Achieve fraud detection rates of up to 95% for login and post-login activities with a user intervention rate of up to 5%.

Flexible deployment options

Deploy on premises or in the cloud.

Choice of step-up authentication options

Choose out-of-the-box step-up authentication options or take a “bring your own authentication” approach.

< How it works >

Fraudsters are smart. Be smarter.

Omnichannel fraud prevention

Assesses the risk associated with transactions originating from the web, mobile channels, call centers, IVRs, ATMs, branches and open APIs in real time. Holistically reviews user activities across digital channels.
Ecosystem approach

Allows customers to feed the RSA Risk Engine with internal knowledge and/or third-party data elements to enhance risk assessments. The ecosystem approach also centralizes fraud management efforts by leveraging organizations’ investments in other anti-fraud tools.
RSA Risk Engine

Uses machine learning algorithms and advanced risk scoring to analyze more than 100 risk indicators and deliver 95% fraud detection rates with a less than 5% intervention rate.
Global fraud network

Leverages the RSA eFraudNetwork, the industry’s first and largest global network of confirmed fraud to identify indicators linked to known and attempted fraud.
Policy manager application

Allows you to balance your organization’s risk tolerance and consumers’ demands for seamless user experiences. Also translates risk policies into actions through a comprehensive rules framework.

How RSA Adaptive Authentication helps you manage digital risk

Organizations today operate across an increasing number of digital channels, with users logging in and transacting from many different places and devices. All those people, points of access and transactions can create an extremely attractive target for fraud. RSA Adaptive Authentication helps manage the risk with risk-based authentication that provides more visibility into potential fraud without creating more friction for users.

RSA Adaptive Authentication was able to individually profile each of our users' behavior and continuously learn their new behaviors. With the fraud detection system [from RSA] and the policy rules we've written, we are able to detect fraudulent activity, and in some cases, we are able to deter attacks altogether.

Edward Lam
Head of Regulatory Compliance and Security Management
Hong Leong Bank