RSA BSAFE® Mobile Rights Management software provides a critical security component for consumer device manufacturers and service providers to enable trusted digital content delivery services
CTIA WIRELESS I.T. & Entertainment 2004, SAN FRANCISCO RSA Security Inc. (NASDAQ: RSAS) today announced a standards-based security solution for digital rights management (DRM) that delivers equal benefit to consumers, content owners, service providers and device manufacturers. With this new solution offering, RSA Security provides the security infrastructure needed to create a trusted network of devices with proven identity and access management, provisioning, strong authentication, certificate management and embedded security software. RSA Security offers a complete digital rights management solution for all participants in the digital content delivery value chain.
As part of the new solution, RSA Security is also announcing RSA BSAFE® Mobile Rights Management software which is designed to provide the components needed for 1) device manufacturers to create trusted devices that manage and enforce digital rights for content loaded onto those devices, and for 2) service providers and content management infrastructure vendors to secure content and protect it with appropriate rights before it is delivered to consumers. The new software also is designed to integrate with certificate management software (like RSA® Validation Manager) and identity and access management software (like RSA ClearTrust® web access management) to implement and manage the trust model needed to ensure content remains in the hands of the right consumers with the proper digital rights.
Converging technologies in the mobile device market have created new opportunities to deliver high-value digital content - music, video, games - to consumers over next-generation networks. To date, many solutions that protect content owners' rights have proven easy to circumvent or provide an unacceptable consumer experience due to limited device portability. RSA Security's solutions help solve these concerns through a security platform based on open industry standards, including the Open Mobile Alliance (OMA) Digital Rights Management 2.0 standard and the Open Digital Rights Language (ODRL) v1.1.
RSA Security's complete DRM solution delivers benefits for all parties in the digital content value chain. RSA Security helps:
"RSA Security's complete DRM solution ensures that the rights of content owners are fully protected, can create new revenue opportunities for content owners, and will establish rights portability for consumer devices," said Rick Welch, vice president of developer solutions and professional services at RSA Security. "RSA Security's leadership in the development of solutions that support open standards such as the OMA DRM specification will help drive the market toward delivery of interoperable and trusted devices, helping create a new marketplace for DRM built on a foundation of security, compatibility and portability."
RSA Security's nearly 20 years of experience developing security standards and technologies, including critical security protocols such as SSL, one of the backbones of internet electronic commerce, is brought to bear in the development of this critical solution for delivering secure digital content services. RSA Security is the co-author of the security components of the OMA DRM 2.0 standard and is a leading provider of cryptography and public key infrastructure solutions for mobile and other electronic devices.
Availability
RSA BSAFE Mobile Rights Management software will be available in January 2005. RSA ClearTrust software, RSA Validation Manager, RSA Keon Certificate Authority, RSA Federated Identity Manager and RSA SecurID software are available now.
About RSA Security Inc.
RSA Security Inc. helps organizations protect private information and manage the identities of people and applications accessing and exchanging that information. RSA Security's portfolio of solutions - including identity & access management, secure mobile & remote access, secure enterprise access, secure transactions and consumer identity protection - are all designed to provide the most seamless e-security experience in the market. Our strong reputation is built on our history of ingenuity, leadership, proven technologies and our more than 15,000 customers around the globe. Together with more than 1,000 technology and integration partners, RSA Security inspires confidence in everyone to experience the power and promise of the Internet. For more information, please visit www.rsasecurity.com.


